Google PPC Agency that kills competitors
Turn Wasted Ad Spend
Into Real Revenue with
Trusted By Popular Brands
Two Factors That PredictYour Google Ads 
ROI
You need traffic at buying temperature. That means targeting keyword themes built on the Hagakure framework single-theme ad groups that match searcher intent at 95%.
Retargeting ladder for who hasn't converted
One client went from two percent conversions to six percent. Same traffic, different page. Triple the revenue.
- • Display ads with social proof (7 days post-visit)
- • YouTube case studies (14 days, engaged visitors only)
- • Demand Gen with offer (21 days, high-intent actions)
User's who buy
Revenue Automation
You need traffic at buying temperature. That means targeting keyword themes built on the Hagakure framework single-theme ad groups that match searcher intent at 95%.
Retargeting ladder for who hasn't converted
- Display ads with social proof (7 days post-visit)
- YouTube case studies (14 days, engaged visitors only)
- Demand Gen with offer (21 days, high-intent actions)
User's who buy
Most agencies stop at the click. Then ninety-six percent leave. Getting traffic is half the job. The other half: making sure visitors understand what you do and why it matters in eight seconds.
One client went from two percent conversions to six percent. Same traffic, different page. Triple the revenue.
Revenue Automation
We're the highest-rated Google Ads agency
Watch Us Manage 
1.2M In Monthly Ad Spend
Our Clients Generated 
47M Last Year
From fifty thousand per month to Two Million
The 
4-Phase SystemBehind Predictable Ad Revenue
From first audit to full scale: every step measured, every dollar accounted for.
Discover, Research, and campaign build
Most agencies pick obvious keywords. We analyze thousands of search terms to find what your competitors miss keywords with buyer intent, not just traffic. We build tight ad groups around them. Quality Score 9+. Lower CPCs. Campaigns That Profit From Day One.
Learning And Optimization
This is where we actually figure out what works. Test everything ad copy, audiences, bids. Track Quality Score Daily. Kill What Doesn't Perform. Scale What Does. No Assumptions, Just Data.
Pre-Launch Review And Launch
We've seen it happen: an agency launches a campaign, realizes three days later the tracking pixel never fired. Or the keywords don't match the landing page. Or the bids are way too high. We don't do that. We Review Everything First, Catch The Mistakes Before They Cost You Money, Then Launch When It's Actually Ready.
Scale and Ascension
We analyze your search impression share to identify traffic loss due to budget limits—not competition. Budgets are increased by 20%, monitored for three days, and scaled further if CPC and conversion rates remain stable. If costs rise, bids are adjusted before adding spend. We Scale Winners First And Expand only When The Data Supports It.
Discover, Research, and campaign build
Most agencies pick obvious keywords. We analyze thousands of search terms to find what your competitors miss keywords with buyer intent, not just traffic. We build tight ad groups around them. Quality Score 9+. Lower CPCs. Campaigns That Profit From Day One.
Pre-Launch Review And Launch
We've seen it happen: an agency launches a campaign, realizes three days later the tracking pixel never fired. Or the keywords don't match the landing page. Or the bids are way too high. We don't do that. We Review Everything First, Catch The Mistakes Before They Cost You Money, Then Launch When It's Actually Ready.
Learning And Optimization
This is where we actually figure out what works. Test everything ad copy, audiences, bids. Track Quality Score Daily. Kill What Doesn't Perform. Scale What Does. No Assumptions, Just Data.
Scale and Ascension
We analyze your search impression share to identify traffic loss due to budget limits—not competition. Budgets are increased by 20%, monitored for three days, and scaled further if CPC and conversion rates remain stable. If costs rise, bids are adjusted before adding spend. We Scale Winners First And Expand only When The Data Supports It.
Industry Leading Google Ads Expertise
Communication & Data
One dashboard shows every metric that matters: CPA trends, Quality Score, conversion rates, budget pacing. Weekly calls with your account manager. Email anytime 24-hour response guaranteed, not "we'll get back to you."
Custom Reporting
You'll stay up-to-date on campaign progress with weekly updates, bi-weekly calls, and monthly in-depth reports.
Creatives & More
Ad creatives designed for Performance Max, YouTube, Display, and Demand Gen. We A/B test headlines, visuals, and CTAs to find what converts then scale the winners.
One dashboard shows every metric that matters: CPA trends, Quality Score, conversion rates, budget pacing. Weekly calls with your account manager. Email anytime 24-hour response guaranteed, not "we'll get back to you."
You'll stay up-to-date on campaign progress with weekly updates, bi-weekly calls, and monthly in-depth reports.
Ad creatives designed for Performance Max, YouTube, Display, and Demand Gen. We A/B test headlines, visuals, and CTAs to find what converts then scale the winners.
What Our 
Clients Say
We Asked One Question: “What Changed?” - Here’s what they said, in their own words.
Data-Driven Growth Backed by Exceptional Support
I’m happy to say that in the last six months we’ve been able to grow our organic traffic by 463%. Our ad expenses are doing better than ever. We have also been able to improve our conversion rates by almost three times, all thanks to the incredible team at Upthrust.
Rishabh Jain
President - Carorbis
How Upthrust Strengthened Univa’s Digital Marketing
Chait Jain, CEO
Built on strong strategic fundamentals
“What clicked for me was you ability to take ownership. You get into the details of the project even if something is not happening. You are clear about the process, which is rare in agencies.”
Iti Dubey
Marketing Head at - Mukunda Foods
“Search Engine marketing, google ads, and a budget allocation plan by Upthrust proved to be really helpful.”
Gunjan
Marketing Head, Housr
Reaching Benchmarks with the Right Guidance
“From a company that had no experience in the entire marketing space to hitting benchmarks and getting engagement was a success for us. Regular discussions provided reassurance & showcased Upthrust's efforts to keep the ball rolling.”
Vaibhav Vashisht
Co-Founder at Acadly
How Upthrust Delivered High-Quality Leads for Rescribe
Pranath Sisodiya, CEO
Exceeding expectations with scalable results
How Upthrust Helped Audio Art Improve Conversions
Gabriela, Founder
A seamless, collaborative approach that brought everything together
"I'm impressed with how well Upthrust’s solution is working. The lead quality has exceeded my expectations. I'm confident that we can continue to achieve great results as we grow.”
Pranath Sisodiya
CEO, Rescribe
Consistent Lead Generation That Delivers
“We've been consistently generating high-quality leads with Upthrust, even on a limited budget. We're seeing around 45-50 leads per month, which is fantastic for a B2B company. Upthrust has been a real game-changer for Vega."
Gaurav
Marketing Manager, Vega
Data-Driven Growth Backed by Exceptional Support
I’m happy to say that in the last six months we’ve been able to grow our organic traffic by 463%. Our ad expenses are doing better than ever. We have also been able to improve our conversion rates by almost three times, all thanks to the incredible team at Upthrust.
Rishabh Jain
President - Carorbis
“Search Engine marketing, google ads, and a budget allocation plan by Upthrust proved to be really helpful.”
Gunjan
Marketing Head, Housr
How Upthrust Helped Audio Art Improve Conversions
Gabriela, Founder
A seamless, collaborative approach that brought everything together
"I'm impressed with how well Upthrust’s solution is working. The lead quality has exceeded my expectations. I'm confident that we can continue to achieve great results as we grow.”
Pranath Sisodiya
CEO, Rescribe
“What clicked for me was you ability to take ownership. You get into the details of the project even if something is not happening. You are clear about the process, which is rare in agencies.”
Iti Dubey
Marketing Head at - Mukunda Foods
Reaching Benchmarks with the Right Guidance
“From a company that had no experience in the entire marketing space to hitting benchmarks and getting engagement was a success for us. Regular discussions provided reassurance & showcased Upthrust's efforts to keep the ball rolling.”
Vaibhav Vashisht
Co-Founder at Acadly
What Happened When We RanTheir 
Campaigns
We Love No Code
Demo costs sat at $450 each. The ‘single keyword ad group’ rebuild cut them to $189 in just 8 weeks.
Cost per Demo Change
20% ↓
Number of Demos
48%↑
Nik
CEO, WLNC
Zomato's Business Coolstra
We built a conversion-focused landing page, ran demand generation campaigns to re-engage visitors, and deployed video ad sequences to warm leads before they reached the sales team.
Boost in Organic Traffic
200% ↑
Marketing Qualified Leads
75↑
Iti Dubey
Marketing Head, Mukunda Foods
L’oreal
High acquisition costs blocked L'Oréal's ecommerce growth. We rebuilt audience targeting and optimized Shopping ad feeds. Customer acquisition costs dropped 40% in ten weeks, making profitable scale possible
CPA decrease
12% ↓
ROAS Increase
12%↑
Steve
Marketing Manager
Cyble (YC-19)
Deployed multi-format ads (video, carousel, document, message) to boost engagement. Optimized via Smart Bidding and retargeting to lower CPL and increase conversions.
Message open rates
48%
Pipeline Built
$320K / 2Mo
Raj Intha
Global Marketing Director, Cyble
Vega
Built a full-funnel digital lead engine from audience research and LinkedIn demand gen to high-intent landing pages, email outreach, and continuous optimization.
Qualified Leads Per Month
543+
Boost in Organic Traffic
18%
Gaurav
Marketing Manager, Vega
Urban Pitara
We scaled Urban Pitara’s D2C growth using high-intent Google Ads campaigns. Our performance-driven strategy generated qualified demand and improved conversion efficiency.
CPA
27% ↓
Sales Growth
12%↑
Vishav Sharma
Founder, Urban Pitara
How We Help You 
Win At The Game OfPPC, Google and Bing Ads
Anyone can drive traffic. We drive demand that converts.
The Right Traffic.
At Buying
Temperature.
Keyword-controlled campaigns that reach buyers
Targeting the right audience
Scale with confidence
Google says: "Use broad match. Trust Performance Max. Automation handles everything."
We ignore that. Exact and phrase match keywords still deliver the lowest CPA and highest conversion rates every time. For lead generation, keyword-controlled search campaigns are the foundation. Performance Max only works when it's built on top of that success, not instead of it
Google's Attribution
Lies To You.
We Show The Truth
30-40% of conversions go unreported through browser pixels. Server-side tracking + GA4 goals + first-party data reveal what's actually working
AI + Attribution
AI that scales what works
Our AI models analyze 47 conversion signals time on page, scroll depth, click patterns, form interactions to predict which traffic will convert before it does.
Then we feed that intelligence back into bidding algorithms. Google's smart bidding optimizes for conversions.
Campaigns That
Compound Daily,
Not Monthly
30-40% of conversions go unreported through browser pixels. Server-side tracking + GA4 goals + first-party data reveal what's actually working
Optimization & more
Build the future of finance.
We track your campaigns daily CPA, Quality Score, conversion patterns across 47 signals. When performance drops, we investigate within hours, not weeks. Continuous A/B tests on ad copy, landing pages, and audiences. Winners scale immediately.
Budget reallocates every Monday based on what's working. Your campaigns compound improvements week-over-week, not waiting for quarterly reviews.
The Right Traffic.
At Buying
Temperature.
Keyword-controlled campaigns that reach buyers
Targeting the right audience
Scale with confidence
Google says: "Use broad match. Trust Performance Max. Automation handles everything."
We ignore that. Exact and phrase match keywords still deliver the lowest CPA and highest conversion rates every time. For lead generation, keyword-controlled search campaigns are the foundation. Performance Max only works when it's built on top of that success, not instead of it
From Launch To 4.2X ROAS In Just 90 Days
Our Google Ads dashboard shows exactly how performance is tracked, diagnosed, and improved.
Best
Ad Agency
Hiring the wrong agency puts you 45% behind your competitors. Watch what Upthrust clients say about the results they got.
Real people, real numbers, no BS.
No screenshots from 
2019These are live dashboards.
Managed Ad Account of YC backed Series B firm in NYC and 3rd most popular FMCG brand in Delhi
$20K monthly spend | $185/demo
WLNC needed qualified demos, not just clicks. Their cost per demo hit $250. Traffic was high, but conversions were low. The funnel leaked at every stage.
We rebuilt their entire acquisition system. SKAGs for Google. Segmented audiences on LinkedIn. Multi-step forms that converted. Three months later: $189 per demo. 91+ qualified bookings monthly.
$20K monthly spend | $185/demo
WLNC needed qualified demos, not just clicks. Their cost per demo hit $250. Traffic was high, but conversions were low. The funnel leaked at every stage.
We rebuilt their entire acquisition system. SKAGs for Google. Segmented audiences on LinkedIn. Multi-step forms that converted. Three months later: $189 per demo. 91+ qualified bookings monthly.
Scaling Qualified Demand
High-volume traffic across regions with varying conversion efficiency. By analyzing cost per conversion and intent quality across regions, underperforming campaigns were trimmed while high-intent search campaigns were scaled resulting in more efficient spend and stronger demo conversion rates.
Scaling Qualified Demand
High-volume traffic across regions with varying conversion efficiency. By analyzing cost per conversion and intent quality across regions, underperforming campaigns were trimmed while high-intent search campaigns were scaled resulting in more efficient spend and stronger demo conversion rates.
High-Volume Traffic
With 257K clicks and 7.5K conversions, the account maintained a healthy cost per conversion at $21.18 while managing a total spend of $159K.
Trend analysis across the timeline helped identify performance spikes and drops, enabling campaign-level optimization to control costs, scale winning campaigns, and maintain efficiency across different audience segments.
High-Volume Traffic
With 257K clicks and 7.5K conversions, the account maintained a healthy cost per conversion at $21.18 while managing a total spend of $159K.
Trend analysis across the timeline helped identify performance spikes and drops, enabling campaign-level optimization to control costs, scale winning campaigns, and maintain efficiency across different audience segments.
Zero leads. Then 70+ monthly.
VEGA India had zero digital presence. No website traffic. No lead generation system. Nothing. They relied entirely on trade shows and expos. Expensive. Inconsistent. Unsustainable.
We built their entire digital infrastructure from scratch. Targeted cold outreach. LinkedIn campaigns. High-converting landing pages. Six weeks later: 70+ qualified leads monthly. 15x ROI versus traditional methods. Zero to pipeline velocity.
Zero leads. Then 70+ monthly.
VEGA India had zero digital presence. No website traffic. No lead generation system. Nothing. They relied entirely on trade shows and expos. Expensive. Inconsistent. Unsustainable.
We built their entire digital infrastructure from scratch. Targeted cold outreach. LinkedIn campaigns. High-converting landing pages. Six weeks later: 70+ qualified leads monthly. 15x ROI versus traditional methods. Zero to pipeline velocity.
Complex tech. Simple results.
Dell needed demos for PowerProtect Data Manager. The product was technical. The market was crowded. Nobody understood backup infrastructure. The message got lost. Traffic stayed flat.
We stripped the jargon. Built campaigns around pain points. Long-tail keywords. Responsive search ads. Smart bidding. Six weeks later: 32 qualified demos monthly. 28% booking increase. 57K clicks. $277 per conversion.
Complex tech. Simple results.
Dell needed demos for PowerProtect Data Manager. The product was technical. The market was crowded. Nobody understood backup infrastructure. The message got lost. Traffic stayed flat.
We stripped the jargon. Built campaigns around pain points. Long-tail keywords. Responsive search ads. Smart bidding. Six weeks later: 32 qualified demos monthly. 28% booking increase. 57K clicks. $277 per conversion.
$354 per demo. Then $45.
Acadly had zero leads. No brand awareness. No clear target audience. They needed qualified demos but every lead cost $354. The math didn't work. Growth was impossible.
We built their ABM engine from scratch. Personalized outreach to deans and faculty. Multi-channel engagement. LinkedIn precision targeting. Two months later: $45 per lead. 260% growth. 25 leads monthly. Pipeline filled.
$354 per demo. Then $45.
Acadly had zero leads. No brand awareness. No clear target audience. They needed qualified demos but every lead cost $354. The math didn't work. Growth was impossible.
We built their ABM engine from scratch. Personalized outreach to deans and faculty. Multi-channel engagement. LinkedIn precision targeting. Two months later: $45 per lead. 260% growth. 25 leads monthly. Pipeline filled.
Frequently Asked 
Questions
Do I get to keep all the creative made for my Google Ads account?
Absolutely. All data, images, ad copy, and campaigns we create belong to you. Unlike some agencies claiming ownership, we ensure you retain full control of everything. Our approach is built on transparency and respect for your investment.
Does Google Ads work for my niche?
Yes, when executed correctly. We analyze search demand, competition, and profitability before starting. Even in competitive niches, we use smart strategies like long-tail keywords and Shopping campaigns to ensure profitability.
How does Google Ads work?
Google Ads is an auction-based platform where you bid on keywords. Performance depends on factors like keyword competition and Quality Score. We optimize ads, bids, and landing pages to reduce costs and maximize returns.
What is your pricing structure?
We use a hybrid pricing model—a base retainer plus a performance-based fee tied to revenue. This ensures our incentives align with your profitability and growth.
How can I measure campaign performance?
We track everything—from clicks and conversions to CAC, LTV, and revenue. You get full dashboard access and weekly insights so you understand exactly what’s driving results.
What ad formats are available?
Google offers Search, Shopping, Display, YouTube, Discovery, and Performance Max campaigns. We build a strategy using the best mix of formats based on your business goals.
Do you use existing accounts or create new ones?
We audit your current account first. If it's well-structured, we optimize it. Otherwise, we may recommend a fresh setup for better long-term performance.
How often will you send updates on PPC campaigns?
We provide weekly performance reports covering spend, conversions, ROAS, and CAC trends. You also get real-time dashboard access via Google Data Studio, so you always know how your campaigns are performing.
How do I choose a Google Ads agency?
Look for proven results, transparency, and specialization. A good agency focuses on profit metrics like ROAS and CAC, provides full account access, and has certified experts. Always choose a partner aligned with your growth goals.
Do I need to commit long-term?
No. We work on flexible monthly agreements with a 30-day notice. However, we recommend at least 90 days to properly test, optimize, and scale campaigns for the best results.
How do you deliver strong results with Google Ads?
We focus on deep keyword research, high-converting ad creatives, and landing page optimization. Continuous testing and data-driven improvements help us maximize ROI and reduce wasted spend.
What are the latest updates in Google Ads?
We actively use features like Performance Max, AI-powered bidding, and enhanced conversions. Our team continuously tests new updates to ensure you stay ahead of competitors.
Can I add services later?
Yes. You can start with Google Ads and expand into Shopping, YouTube, email marketing, or other channels as your business grows.
Are there any hidden fees?
No. Our pricing is completely transparent. You only pay for our service fee and your ad spend directly to Google. No hidden charges or surprise costs.
Do you have
any questions?
Request a free consultation.
Paid ads, scroll-stopping creatives, and profitable campaigns. We build growth systems for brands that actually scale.
Client Relationships & Brand Logos
The logos, trademarks, and brand names displayed on this website represent a combination of:
- Clients we've worked with directly
- Clients we've worked with indirectly through partner agencies
- Clients of our fulfilment partner, Division D, for whom we have written consent to showcase their results
Demonstration projects created to illustrate our creative capabilities and marketing frameworks
Important clarifications:
The inclusion of any brand logo or case study on this website is for illustrative and educational purposes only. Unless explicitly stated otherwise, these logos do not imply direct affiliation, endorsement, partnership, or ongoing business relationships with the brands portrayed. Some sample advertisements and creative work showcased are demonstration pieces developed to display our creative potential and are not live campaigns for the brands shown.
We have worked with some of these brands directly, some through third-party agencies, and some are clients of our partners. In all cases where we showcase specific results or testimonials, we have obtained proper authorization.
Intellectual Property Rights
We respect the intellectual property rights of all parties. All trademarks, logos, and brand names remain the property of their respective owners. If you are a copyright or trademark holder and have concerns about the use of your brand assets on this website, please contact us immediately at [contact@upthrust.io], and we will address your concerns promptly.
Third-Party Content & Referrals
Upthrust may link to, reference, or recommend content, tools, and services created by or provided by third parties not affiliated with our company. We are not responsible for such third-party content and do not endorse or approve it unless explicitly stated. We may provide services in partnership with or refer you to third-party businesses. Some of these businesses may have common interests, partnerships, or shared ownership with Upthrust. Any such relationships will be disclosed when relevant.
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All trademarks and registered trademarks are the property of their respective owners.
Questions or Concerns?
If you have any questions about the content on this website, our client relationships, or the use of any brand assets, please contact us at:
Email: sales@upthrust.io
Address: 5th Floor, DLF Two Horizon Centre, Harizan Colony, DLF Phase 5, Sector 43, Gurugram, Haryana 122009
Last updated: December 2024
Upthrust Leading since 2021
Upthrust Leading since 2021
Upthrust Leading since 2021
Upthrust Leading since 2021
Upthrust Leading since 2021
Upthrust Leading since 2021
Upthrust Leading since 2021
Upthrust Leading since 2021
YOU FOUND THE RIGHT AGENCY. WE FOUND THE RIGHT BRAND. COINCIDENCE? WE THINK NOT.
YOU FOUND THE RIGHT AGENCY.